Snap Inc has started to sell its Snapchat Spectacles online in the US and they are now available for $129.99.
The Snapchat Spectacles were previously only available from popup stores and vending machines, but they can now be purchased directly from Spectacles.com.
Expanding Availability and Features
The company has slowly been rolling out the Spectacles since they launched last year. Initially, the limited availability created a sense of exclusivity and buzz around the product. The Spectacles are designed to capture video from the user’s perspective, offering a unique way to share moments on Snapchat. The glasses feature a built-in camera that records 10-second video clips, which can then be uploaded to the user’s Snapchat account.
The Spectacles come in three colors: black, coral, and teal, allowing users to choose a style that suits their personality. They are also equipped with a charging case, making it easy to keep them powered up on the go. The charging case is priced at $49.99, and additional charging cables are available for $9.99.
User Experience and Market Response
You can see an official statement from Snap Inc about the latest release below:
As Evan shared in his interview with the WSJ, when we launched, the idea was: ‘We’re going to take a slow approach to rolling them out,’ says Spiegel. ‘It’s about us figuring out if it fits into people’s lives and seeing how they like it.’ Response has been positive since November’s launch so we’re now happy to be able to make Spectacles more readily available — especially for those in the US who have not been able to make it to a Snapbot.”
The slow rollout strategy allowed Snap Inc to gauge user interest and gather feedback to improve the product. The positive response from early adopters has encouraged the company to expand availability. Users have praised the Spectacles for their ease of use and the unique perspective they offer for capturing moments.
In addition to the convenience of purchasing the Spectacles online, Snap Inc has also focused on enhancing the user experience. The Spectacles are designed to be lightweight and comfortable, making them suitable for everyday wear. The glasses also feature a discreet design, with the camera lens blending seamlessly into the frame.
The Spectacles have also found a niche among content creators and influencers who use them to produce engaging and authentic content for their followers. The ability to capture hands-free video allows for more dynamic and immersive storytelling.
You can find out more details about the Snapchat Spectacles at the link below. The expanded availability and additional accessories make it easier for users to integrate the Spectacles into their daily lives.
Source Spectacles, TechCrunch
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