The Skype iPhone application has just received a small update to version 2.0.1, which has removed the fees that Skype had added to the app back in May for calls over 3G.
The 3G calling feature added to the Skype application was a double-edged sword. Skype initially offered the service as a free trial until August 2010, when it would then become a paid subscription. However, Skype has now reversed their decision to implement the fee.
Skype has not made any official comments regarding their reason behind the reversal, but fear of customer backlash is probably the main reason.
Multitasking Feature Added
The update has also brought another greatly requested feature: multitasking. This is now included in the Skype 2.0.1 version, allowing users to receive calls without having to keep the Skype program open on their front screen. This provides the ability to use other applications while Skype is still running in the background. This multitasking feature is particularly beneficial for users who rely on Skype for business communications, as it allows them to stay connected without interrupting their workflow.
Impact on Users
The removal of the 3G calling fees is a significant change that will likely be welcomed by many users. Previously, the prospect of having to pay for 3G calls after the trial period may have deterred some users from fully utilizing the app’s capabilities. By eliminating these fees, Skype has made its service more accessible and appealing to a broader audience. This move could also be seen as a strategic decision to stay competitive in the rapidly evolving VoIP market, where other services like WhatsApp and Viber offer free calling features.
Moreover, the addition of multitasking capabilities aligns Skype with other modern communication apps that already offer this functionality. For instance, Apple’s FaceTime and Google Hangouts have long supported multitasking, allowing users to switch between apps without dropping their calls. By incorporating this feature, Skype ensures that it remains a viable option for users who need a reliable and versatile communication tool.
It’s also worth noting that the ability to make free 3G calls can be particularly advantageous for users in regions with limited access to Wi-Fi. In such areas, relying on 3G networks for communication can be a necessity rather than a choice. By removing the fees, Skype is making its service more inclusive and user-friendly for people in these situations.
The update to Skype 2.0.1 brings significant improvements that enhance the user experience. The removal of 3G calling fees and the addition of multitasking capabilities make the app more competitive and user-friendly. While Skype has not officially commented on the reasons behind these changes, it’s clear that they are aimed at retaining and expanding their user base in a highly competitive market.
Via Cnet
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