Samsung has installed a new Smart LED outdoor display in Times Square in New York. The display measures an impressive 11,639 square feet or 1,081 square meters when combined, making it one of the largest LED displays in the world.
You can see this giant display in action in the video below. The display comes with full motion video, live streaming, and more.
Technological Marvel in the Heart of Times Square
The installation of this massive LED display is a testament to Samsung’s commitment to pushing the boundaries of visual technology. The display is not just large; it is also incredibly advanced. It features high-resolution imagery, vibrant colors, and the capability to handle dynamic content seamlessly. This makes it perfect for advertising, live events, and even interactive experiences.
“We are excited to showcase our LED displays at one of the world’s most renowned destinations,” said Seog-gi Kim, Executive Vice President of Visual Display Business at Samsung Electronics. “New York’s Times Square is not only a high-traffic location, it is a symbolic center of culture and commerce, making it the ideal place to showcase our leading technology on such a colossal scale.”
One Times Square: A Historic Landmark
Jamestown, a real estate investment and management company, owns and manages the property One Times Square, the 25-story building located in the heart of Times Square in New York City. Home to the New Year’s Eve ball drop, the globally recognized building has been central to New Year’s Eve traditions celebrated around the world. This iconic location now hosts Samsung’s state-of-the-art LED display, adding another layer of modernity to its historic significance.
The display is designed to withstand the harsh outdoor elements of New York City, ensuring that it remains operational and visually stunning regardless of the weather. This durability is crucial for a display of this magnitude, which is expected to run continuously, showcasing advertisements, public service announcements, and live events.
Impact on Advertising and Public Engagement
The installation of Samsung’s LED display in Times Square is expected to revolutionize the advertising landscape in one of the world’s busiest commercial hubs. With millions of people passing through Times Square daily, the display offers unparalleled visibility for brands looking to make a significant impact. The ability to stream live events and display real-time content also opens up new possibilities for public engagement and interaction.
For example, during major events like New Year’s Eve, the display can be used to broadcast live footage, enhancing the experience for the thousands of people gathered in Times Square and the millions watching from home. Similarly, during significant cultural or sporting events, the display can serve as a focal point for public gatherings, creating a shared experience that brings people together.
You can find out more details about Samsung’s giant Times Square display over at their website at the link below.
Source Samsung
Latest Geeky Gadgets Deals
Disclosure: Some of our articles include affiliate links. If you buy something through one of these links, Geeky Gadgets may earn an affiliate commission. Learn about our Disclosure Policy.
