We had expected Samsung to launch their new Samsung Galaxy S8 smartphone at a press conference in February at Mobile World Congress, although according to a recent report, it could be later than this.
The news comes from Naver who have said that Samsung will be holding a press event in New York in April where they will officially unveil the new Samsung Galaxy S8.
Change in Samsung’s Launch Strategy
Samsung normally announces its new Galaxy S handsets at Mobile World Congress, so this would be a change for the company to delay the launch until April. This shift in strategy could be due to several reasons. One possible reason is that Samsung might be taking extra time to ensure that the Galaxy S8 is free from any issues that plagued its predecessor, the Galaxy Note 7. The Note 7 had significant battery problems that led to a global recall, and Samsung is likely keen to avoid any similar issues with the S8.
Another reason for the delay could be to incorporate the latest technology and features into the Galaxy S8. Rumors suggest that the S8 will come with a bezel-less design, an improved camera, and possibly even an on-screen fingerprint scanner. These advanced features might require additional development and testing time, hence the delay.
What to Expect from the Galaxy S8
The Galaxy S8 is expected to be a significant upgrade over the Galaxy S7. According to various leaks and rumors, the S8 will feature a 5.8-inch Super AMOLED display with a resolution of 2960 x 1440 pixels. There might also be a larger variant, the Galaxy S8+, which could sport a 6.2-inch display. Both models are expected to have an aspect ratio of 18.5:9, making them taller and narrower than previous Galaxy S models.
Under the hood, the Galaxy S8 is likely to be powered by the latest Qualcomm Snapdragon 835 processor in the US, while other markets might get Samsung’s own Exynos 8895 chipset. The phone is expected to come with 4GB or 6GB of RAM and 64GB of internal storage, expandable via a microSD card.
In terms of the camera, the Galaxy S8 is rumored to feature a 12-megapixel rear camera with dual-pixel technology and an 8-megapixel front-facing camera. The rear camera is expected to offer improved low-light performance and faster autofocus, while the front camera might come with autofocus for the first time in a Galaxy S device.
Another exciting feature that might make its debut with the Galaxy S8 is Bixby, Samsung’s new AI assistant. Bixby is expected to compete with other AI assistants like Apple’s Siri, Google Assistant, and Amazon’s Alexa. It is rumored to be deeply integrated into the phone’s software and capable of performing a wide range of tasks through voice commands.
Of course, this has not been confirmed by Samsung, so I guess that we will have to wait until February to find out whether or not the new Galaxy S8 is coming in February or April. However, if the April launch event in New York does happen, it will be interesting to see how Samsung plans to make the Galaxy S8 stand out in a highly competitive smartphone market.
In conclusion, while the delay in the launch of the Galaxy S8 might be disappointing for some fans, it could ultimately result in a more polished and feature-rich device. Samsung appears to be taking its time to ensure that the Galaxy S8 lives up to the high expectations set by its predecessors and avoids any potential pitfalls. We will have to wait and see what Samsung has in store for us in the coming months.
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