NBC has now upgraded its iPad application to stream full episodes and not just clips, which it used to do when the iPad app was first released back in June this year.
The new update now allows users to view all NBC content from their iPads and contains all the same information about NBC shows, schedules, exclusive images, games, and some short-form video. But now provides NBC shows, such as 30 Rock, Parks and Recreation, and Community on the iPad without the need for any subscription.
Enhanced Viewing Experience
NBC explains the reason for the delay in adding the full-length episodes to their application. According to NBC, they wanted to ensure that they “provided a good experience to the consumer and that we understood the business model. The portal app has been performing well. The bugs are worked out and we felt like it was the right time to make them available in advance of the start of the fall season.”
This upgrade significantly enhances the viewing experience for users, allowing them to watch their favorite NBC shows on the go. The convenience of having full episodes available on the iPad means that viewers no longer have to be tied to their television sets or computers. They can catch up on missed episodes or binge-watch entire seasons from the comfort of their iPads.
Impact on Streaming Services
The new NBC iPad app might start to become a problem for Hulu as its services were previously the only way to watch new NBC TV episodes on the iPad. Hulu has been a popular choice for streaming TV shows, but with NBC offering its content directly through its own app, viewers might prefer the direct access and potentially better integration with NBC’s other digital offerings.
Moreover, this move by NBC could signal a shift in how networks distribute their content. By providing full episodes for free on their own platform, NBC is bypassing third-party services and creating a more direct relationship with their audience. This could lead to other networks following suit, potentially changing the landscape of online streaming.
In addition to full episodes, the NBC app also offers a variety of other content. Users can access exclusive behind-the-scenes footage, interviews with cast and crew, and special features that are not available elsewhere. This additional content enriches the viewing experience and provides fans with more ways to engage with their favorite shows.
Furthermore, the app includes interactive features such as games and quizzes related to NBC shows. These features add an element of fun and engagement, making the app more than just a streaming service. It becomes a comprehensive entertainment hub for NBC fans.
In conclusion, NBC’s decision to upgrade its iPad app to include full episodes is a significant development in the world of digital streaming. It offers viewers greater flexibility and convenience, enhances the overall viewing experience, and could potentially impact the way networks distribute their content in the future. With the addition of exclusive content and interactive features, the NBC app is set to become a must-have for fans of NBC shows.
Source: TFTS
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