With previous versions of Windows, Microsoft has offered a few different versions, which have included a full version, and OEM version and an upgrade version.
The full version of Windows came in retail packaging and was more expensive than the OEM version, the OEM version was only supposed to be sold with a piece for hardware, but was sold by many online retailers without this.
Not it would appear that Microsoft may ditch the full retail version of Windows and offer a new System Builder version of Windows 8, which would basically be the OEM version, they will also offer the upgrade version as well.
This has yet to be confirmed by Microsoft, although it would make sense, as many users of Windows have purchased the OEM version rather than the retail version as you are basically paying quite a bit more just for some fancy packaging.
Source Windows Weekly, The Verge
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