Helsinki-based startup Hitlantis aims to give music fans a new and more visual way to find music, similar to the experience of browsing a good high street record shop.
Hitlantis is making searching for music fun again using a different kind of user interface that allows you to quickly select new music and browse new tracks all from one screen, without the need to enter search phrases.
Hitlantis is a free-for-all service and creates a circular heat map including genres like punk, indie, electro, and pop, all of which are made up of circles that denote different unsigned or up-and-coming bands.
Innovative Visual Browsing Experience
“We wanted to change that and bring in visual browsing,” says co-founder Timo Poijärvi. “It was the basic idea of normal human behavior: If you are walking down the street and see a record store (they still exist), you do not stop by the door and shout some odd letters into the letterbox. No, you would step into the store and start browsing visually.”
The visual browsing experience offered by Hitlantis is akin to exploring a vibrant, interactive map. Users can zoom in and out, discovering new artists by simply clicking on the circles that represent them. The size and color of these circles indicate the popularity and activity level of the bands, making it easy to spot trending artists. This method of discovery is not only intuitive but also engaging, encouraging users to spend more time exploring new music.
Opportunities for Emerging Artists
Hitlantis also provides a valuable platform for emerging artists. Bands can pay a monthly subscription of 5€ which provides an online store to sell their tracks or 10€ which includes record company pitching and software features. This tiered subscription model offers flexibility for artists at different stages of their careers. For instance, a new band might start with the basic subscription to sell their music directly to fans, while a more established group might opt for the premium package to gain exposure to record labels and industry professionals.
Moreover, Hitlantis’s unique interface helps artists stand out in a crowded market. Unlike traditional music platforms where new artists can easily get lost in the shuffle, Hitlantis’s heat map ensures that every band has a visual presence. This can be particularly beneficial for unsigned bands looking to build a following and gain recognition.
The platform’s community features also foster a sense of connection between artists and fans. Users can follow their favorite bands, receive updates on new releases, and even interact with the artists directly. This level of engagement helps to build a loyal fanbase and creates a more personal connection between musicians and their audience.
Give Hitlantis a spin today and I am sure you won’t be disappointed. Whether you’re a music lover looking for your next favorite band or an artist seeking a new way to reach fans, Hitlantis offers a fresh and exciting approach to music discovery.
Via Mashable Via Hitlantis
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