Before the launch of the iPhone 6, there were numerous rumors circulating about a new reversible USB lightning cable from Apple. Despite the anticipation, the cable never launched. However, there is now a third-party alternative on the way: the new Griffin Lightning cable.
The company is showcasing their innovative Griffin Lightning cable at this year’s CES. The cable is set to launch in March and will retail for $29.99.
Features of the Griffin Lightning Cable
The Griffin Lightning cable is designed with a reversible USB plug on one end and a lightning adapter on the other. This design allows users to insert the USB cable into a USB port in any direction, a significant improvement over current lightning cables that can only be inserted in one direction. This feature is particularly useful for those who frequently connect and disconnect their devices, as it eliminates the frustration of trying to insert the cable the correct way.
The cable’s construction is robust, ensuring durability and longevity. Griffin has a reputation for producing high-quality accessories, and this cable is no exception. The reversible USB plug is designed to withstand repeated use, making it a reliable choice for daily charging and data transfer needs.
Market Impact and Future Prospects
The introduction of the Griffin Lightning cable is a notable development in the accessory market. With the increasing number of devices that rely on USB connections, a reversible USB plug offers a more user-friendly experience. This innovation could potentially influence other manufacturers to adopt similar designs, leading to a broader shift in the market towards reversible USB cables.
As for Apple, there are still no details on when or if they will launch their own reversible USB lightning cable. The tech giant is known for its meticulous approach to product development, and it is possible that they are working on a proprietary solution that could offer additional features or improvements over third-party options. As soon as we get more details, we will let you guys know.
In the meantime, the Griffin Lightning cable presents a viable alternative for those looking for the convenience of a reversible USB plug. Its launch in March will provide consumers with a new option for their charging and data transfer needs.
The Griffin Lightning cable is not just a simple accessory; it represents a step forward in the evolution of USB technology. By addressing a common pain point for users, Griffin is setting a new standard for what consumers can expect from their cables. This move could potentially push other accessory manufacturers to innovate and improve their own products, ultimately benefiting consumers with better and more convenient technology.
Source Apple Insider, Techmeme
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