Google made a lot of important announcements at the Google I/O conference, such as the Android L update, Android Wear, as well as the Android One initiative under which the company will launch low-cost, affordable Android handsets for emerging markets.
According to a new report, Google may launch the first Android One handsets in India in October, which will be priced around $100.
The Economic Times, citing people familiar with the plan, said that Google is preparing to invest a hefty amount of money with its partners to advertise and market the new devices.
The Android One program is not similar to millions of low-cost Android devices circulating in the market, but an initiative where Google will collaborate with its hardware partners, giving manufacturers a set of rules and guidelines to create a low-cost smartphone without affecting the quality.
At the Google I/O Conference, the search engine giant revealed that Android One handsets will come with a 4.5-inch display, SD card slot, dual-SIM slots, FM Radio, and will come with the latest stock Android version.
The Android One smartphones will be manufactured by local OEMs such as Micromax, Karbonn, Lava, etc. Sundar Pichai revealed at the conference that Google is working with Micromax to create on of the first Android One smartphones.
Source: Economic Times