Gamesloft, the world’s largest mobile games publisher, has today released details stating it has sold 20 million games from the Apple App Store in the past two years. This milestone confirms that the iPhone and iTouch gaming platform is solid and here to stay.
Gameloft’s statement:
‘The launch of the iPad and iPhone 4 has opened new horizons for developers and allowed us once again to transform our consumers’ gaming experience. 20 million paid downloads is proof that our games meet the expectations of our players and we will continue to satisfy them.’
The Evolution of Gameloft’s Success
Gameloft has launched nearly 100 games into the Apple App Store since it opened in July 2008. With games such as Brothers In Arms and Let’s Golf being the biggest sellers for them, the company has established a strong foothold in the mobile gaming market. These games have not only been popular but have also set benchmarks for quality and user engagement in mobile gaming.
The company’s success can be attributed to its ability to adapt and innovate. The introduction of the iPad and iPhone 4 provided new opportunities for developers to create more immersive and graphically rich games. Gameloft capitalized on these advancements, offering games that took full advantage of the new hardware capabilities. This strategic move helped them capture a significant share of the market and build a loyal customer base.
Gameloft’s Diverse Gaming Portfolio
Gameloft was founded by the Guillemot brothers, who are also the founders and owners of video game leader Ubisoft. Initially, Gameloft focused on creating games for mobile phone handsets equipped with Java, BREW, and Symbian OS, as well as the N-Gage platform. This was a time when mobile gaming was not yet a mainstream industry, and Gameloft’s early efforts helped pave the way for the future of mobile gaming.
As the mobile gaming industry evolved, so did Gameloft. The company expanded its portfolio to include games for consoles such as the Sony PlayStation 3, PlayStation Portable, Nintendo DS, Wii/WiiWare, and Xbox 360. This diversification allowed Gameloft to reach a broader audience and establish itself as a versatile game developer capable of delivering high-quality gaming experiences across multiple platforms.
One of the key factors behind Gameloft’s success is its commitment to quality and innovation. The company invests heavily in research and development to ensure that its games are not only entertaining but also technologically advanced. This focus on innovation has enabled Gameloft to stay ahead of the competition and consistently deliver games that resonate with players.
Moreover, Gameloft’s ability to create games that appeal to a wide range of demographics has been instrumental in its success. From action-packed shooters like Brothers In Arms to casual sports games like Let’s Golf, Gameloft’s diverse portfolio ensures that there is something for everyone. This broad appeal has helped the company attract a large and varied customer base, contributing to its impressive sales figures.
Looking ahead, Gameloft shows no signs of slowing down. The company continues to explore new technologies and platforms, including virtual reality and augmented reality, to further enhance the gaming experience. With a strong foundation and a forward-thinking approach, Gameloft is well-positioned to remain a leader in the mobile gaming industry for years to come.
Via I4U
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