According to Nielsen Facebook was the most popular app in 2015, in second place was YouTube and in third place was Facebook Messenger.
According to the report the Facebook app has more than 126 average unique users each month, which was considerably higher than all of the other apps in the list.
From videos to music to maps, digital was at the forefront of consumers’ (and marketers’) minds this year. As 2015 comes to a close, Nielsen looked at some of the top trends in digital, including the top U.S. smartphone apps and operating systems.
In 2015, Facebook again took the lead as the top smartphone app. The social networking app had more than 126 million average unique users each month, a growth of 8% from last year. YouTube came in second with over 97 million average unique users each month.
Other apps which made it into the top 10 included Google Search, Google Play, Instagram, Apple Music, Google Maps and more, you can see the full list below.
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