Yesterday we heard that Apple would be launching an 8GB iPhone 5C, and now UK mobile carrier O2 has the device listed on their website.
O2 are offering the new 8GB iPhone 5C on their O2 Refresh tariff, the handset has a retail price with the company of £409.99. This new model is aimed at providing a more affordable option for consumers who are looking to experience the iPhone ecosystem without the higher price tag associated with larger storage models.
The 16GB iPhone 5C will set you back £469 direct from Apple without a contract, so it looks like this new 8GB model will be around £60 cheaper than the 16GB model. This price difference could make the 8GB iPhone 5C an attractive option for budget-conscious consumers or those who do not require a lot of storage space on their device.
Comparing Storage Options
At the moment Apple are only showing the 16GB and 32GB models of the iPhone 5C available on their website in the UK, although we suspect this will change soon. The introduction of the 8GB model provides a new entry point for users who may have previously found the cost of an iPhone prohibitive. While 8GB may seem limited, it can be sufficient for users who primarily use their phones for basic tasks such as calling, texting, and occasional app usage.
For those who require more storage for apps, photos, and videos, the 16GB and 32GB models remain available. The 16GB model, priced at £469, offers double the storage of the 8GB model, while the 32GB model provides even more space for those with greater storage needs.
Global Availability and Market Strategy
We can expect Apple to launch the 8GB iPhone 5C globally, as yesterday we heard the handset would be headed to China, and a number of other countries. This global rollout indicates Apple’s strategy to capture a larger share of the mid-range smartphone market. By offering a more affordable iPhone, Apple aims to attract customers in emerging markets where price sensitivity is higher.
The 8GB iPhone 5C could also appeal to first-time smartphone buyers or those looking to gift an iPhone to younger users who may not need extensive storage. Additionally, the colorful design of the iPhone 5C, available in a variety of vibrant colors, continues to be a selling point for those who prefer a more personalized and visually appealing device.
The launch of the 8GB iPhone 5C represents Apple’s effort to diversify its product lineup and make the iPhone accessible to a broader audience. With its lower price point, the 8GB model offers a compelling option for consumers who want to join the Apple ecosystem without breaking the bank. As Apple expands the availability of this model globally, it will be interesting to see how it impacts the company’s market share and consumer adoption rates.
Source O2, The Verge
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