With the next generation console hand now at least partially played and the two remaining reveals out of the way it’s easy to forget the vast majority of people won’t care about the new Xbox or PS4 until they need something to feed Netflix into their TV and occasionally keep the kids quiet. And once they do, if an Xbox One is too prohibitive or intimidating, Microsoft will be there to sell them a discount Xbox 360.
“We believe over the next five years we can break a 100 million unit installed base,” according to Microsoft senior VP Yusuf Medhi. “That’s something we’re shooting for, it’s not a financial plan as such, it’s just rough numbers if you will. To sell another 25 million, half of those will probably come from replacements, but half will come from new buyers.”
Source OXM
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