Last month, Oppo, a Chinese manufacturer, shared its plan to venture into the smartphone business powered by Android. The company has now gladly announced that its Android-powered smartphone, called the Oppo Find 3, will be available on the 18th of February.
In preparation for this, as well as a considered treat this coming Valentine’s, the company will start to accept orders starting on February 14th, four days before its official release date.
Specifications and Features
The newly developed Oppo Find 3 is a successor to the smartphone released last August 2011, the Oppo X903. This smartphone will use Android Gingerbread with a customized UI on its dual-core Qualcomm MSM8260 processor. It supports a 4-inch WVGA IPS touchscreen with an 800 x 480p display resolution. This ensures that users will have a clear and vibrant display for all their multimedia needs.
The Oppo Find 3 also boasts a 2 MP front camera for video calls and an 8 MP rear camera with LED flash, making it a versatile device for photography enthusiasts. The rear camera is capable of capturing high-quality images even in low-light conditions, thanks to the LED flash. Additionally, the device has the capacity to store up to 16GB onboard and comes with 1GB of RAM, ensuring smooth performance for multitasking and running applications.
Market Position and Pricing
The Oppo Find 3 may cost more than $480 and will be exclusively available only in China. This pricing positions it as a mid-to-high-end smartphone, catering to consumers looking for a balance between performance and cost. The exclusive availability in China indicates Oppo’s strategy to strengthen its presence in the domestic market before potentially expanding to international markets.
Oppo’s decision to launch the Find 3 around Valentine’s Day could be a strategic move to capitalize on the holiday season, encouraging consumers to purchase the device as a gift for their loved ones. This marketing tactic could help boost initial sales and create a buzz around the new smartphone.
Comparisons and Market Impact
When compared to other smartphones in the market, the Oppo Find 3 holds its own with its dual-core processor and impressive camera capabilities. For instance, it competes with devices like the Samsung Galaxy S2, which also features a dual-core processor and a high-resolution camera. However, the Oppo Find 3’s unique selling points, such as its customized UI and exclusive availability, could attract a niche audience looking for something different from the mainstream options.
Moreover, Oppo’s entry into the Android smartphone market signifies the growing competition among Chinese manufacturers. Companies like Huawei and Xiaomi have already made significant strides in the global market, and Oppo’s innovative approach with the Find 3 could help it carve out its own space in the industry.
The Oppo Find 3 is a promising addition to the Android smartphone market, offering a blend of performance, design, and unique features. With its strategic launch date and competitive specifications, it has the potential to make a significant impact in the Chinese market and possibly pave the way for Oppo’s future ventures in the global arena.
Via Micgadget
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