Large colorful button badges with all sorts of symbols used to be cool on your shirt then the things migrated southward and covered your backpack. Playbutton wants those fairly large but not too big button badges stuck on your shirt again and this time for more than just whatever fashion statement—this time it’s an MP3 player.
Whether you consider this the beginning of a new fad to be embraced by hipsters or something geeky-obsessive music fans will love, well, that remains to be seen.
The novelty of the Playbutton MP3 is each button only has 250MB storage space for a single album. That’s right, a single album with the cover art displayed on the badge face. There’s a 3.5mm jack on its rim for your earphones and a USB charger.
Several indie bands are slated to have albums released via the Playbutton MP3 and the company already confirmed that more artists will be distributed by the novel music players in the near future.
For all its marketing genius and attraction for music fans, the Playbutton has a few dire shortcomings. Maximum playing time is five hours tops, then it needs to be recharged. No new content/songs can be downloaded unless a music label adds the feature to a specific artist or album on a Playbutton. The tiny Play, FF, and REW controls also look like they’d break after repeated use.
Still, the chic factor here is pretty darn high. Playbutton MP3 players are scheduled to hit stores on February and retail for $20 to $30 each.
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