Apple will be unveiling their new iPhone 11 handsets next week, there will be three devices and now we have details on another, the new iPhone SE, although this handset won’t launch until 2020.
According to a recent report by the Nikkei, Apple is planning to launch a new iPhone SE next year in an attempt to increase iPhone sales which have been in decline.
Why a New iPhone SE?
The cheaper model will enable Apple to get more customers who don’t want to spend the $749 for the iPhone XR or $1,000 plus for the iPhone XS handset, or iPhone 11 devices when they launch. This strategy is not new for Apple; the original iPhone SE, launched in 2016, was designed to cater to a market segment that preferred a smaller, more affordable device without compromising on performance. The new iPhone SE is expected to follow this trend, offering a budget-friendly option with modern features.
We have been hearing rumors about the cheaper iPhone SE for some time, the previous model cost just $399 so a new model like this should help Apple sell more handsets. The original iPhone SE was popular among users who appreciated its compact size and powerful internals, which were on par with the flagship models of its time.
Expected Features and Market Impact
The new iPhone SE is rumored to feature a design similar to the iPhone 8, with a 4.7-inch display, Touch ID, and a single rear camera. It is also expected to be powered by the latest A13 Bionic chip, ensuring that it can handle the latest iOS updates and applications with ease. This combination of modern internals and a familiar design could make the new iPhone SE an attractive option for users looking to upgrade from older models without breaking the bank.
In addition to appealing to budget-conscious consumers, the new iPhone SE could also help Apple regain market share in regions where lower-cost Android devices dominate. By offering a more affordable iPhone, Apple can attract customers who might otherwise choose a competitor’s device. This move could be particularly significant in emerging markets, where price sensitivity is a major factor in purchasing decisions.
Moreover, the new iPhone SE could serve as an entry point for users who are new to the Apple ecosystem. Once they experience the seamless integration of Apple’s hardware, software, and services, they may be more likely to invest in other Apple products, such as the Apple Watch, iPad, or MacBook.
The timing of the new iPhone SE’s release in 2020 is also strategic. With the global smartphone market becoming increasingly saturated, Apple needs to find new ways to drive growth. By introducing a lower-cost model, Apple can tap into a segment of the market that has been underserved in recent years.
Latest Geeky Gadgets Deals
Disclosure: Some of our articles include affiliate links. If you buy something through one of these links, Geeky Gadgets may earn an affiliate commission. Learn about our Disclosure Policy.
