Lucasfilm has issued a cease and desist letter to laser manufacturers Wicked Lasers in conjunction with their Pro Arctic Laser, which Lucasfilm considers a little too much like their lightsabers from the Star Wars films.
Even though Wicked Lasers do not mention anything to do with Star Wars or any copy relating to lightsabers, Lucasfilm would like the laser removed from the market.
Lucasfilm’s General Counsel David Anderman issued:
It has come to our attention that a company called Wicked Lasers is selling a highly dangerous product out of Hong Kong that is designed to look like a lightsaber from Star Wars. This product is not licensed or approved by Lucasfilm in any way. We have demanded that Wicked Lasers immediately cease and desist their infringing activities. As Wicked Lasers itself admits, this product can cause serious injury to the user and other people. We strongly discourage consumers from purchasing it.
The Controversy Surrounding the Pro Arctic Laser
The Pro Arctic Laser, marketed by Wicked Lasers, has garnered significant attention not only for its striking resemblance to the iconic lightsabers from the Star Wars franchise but also for its potential hazards. The laser is touted as one of the most powerful handheld lasers available to consumers, capable of emitting a beam that can cause severe damage to the eyes and skin. This has raised safety concerns among various consumer protection groups and regulatory bodies.
Wicked Lasers has maintained that their product is intended for responsible use by professionals and enthusiasts who understand the risks involved. They have also emphasized that their marketing materials do not reference Star Wars or lightsabers in any way. However, the visual similarity is hard to ignore, and this has led to a significant public relations issue for both Wicked Lasers and Lucasfilm.
Legal and Ethical Implications
The cease and desist letter from Lucasfilm highlights the legal and ethical implications of producing and marketing a product that closely resembles a well-known intellectual property. Lucasfilm, a subsidiary of Disney, has a long history of vigorously protecting its trademarks and copyrights. The company argues that the Pro Arctic Laser could be easily mistaken for a licensed Star Wars product, thereby misleading consumers and potentially damaging the brand’s reputation.
Moreover, the ethical concerns are equally pressing. The potential for serious injury from the Pro Arctic Laser cannot be overstated. According to various reports, the laser’s beam is powerful enough to cause permanent eye damage almost instantaneously. This raises questions about the responsibility of manufacturers in ensuring that their products are safe for consumer use. While Wicked Lasers has issued warnings and guidelines for safe use, the inherent risks associated with such a powerful device remain a significant concern.
In response to the cease and desist letter, Wicked Lasers has stated that they are reviewing their product line and marketing strategies to address the concerns raised by Lucasfilm. However, as of now, the Pro Arctic Laser remains available for purchase, albeit with heightened scrutiny from both legal authorities and the general public.
The case of the Pro Arctic Laser serves as a cautionary tale for other companies that may find themselves in similar situations. It underscores the importance of respecting intellectual property rights and prioritizing consumer safety. As technology continues to advance, the lines between innovation and infringement can become increasingly blurred, making it essential for companies to navigate these challenges carefully.
Via Slashgear Via EON
Latest Geeky Gadgets Deals
Disclosure: Some of our articles include affiliate links. If you buy something through one of these links, Geeky Gadgets may earn an affiliate commission. Learn about our Disclosure Policy.
