Its not been officially announced but sources have told ‘All Things Digital’ that Hulu will be dropping its Hulu Plus package price from $9.95 down to $4.95.
Hulu Plus subscribers can watch the back catalogs of shows on the iPhone, iPad, Xbox 360, PS3, and a few Web-connected HDTVs.
Unfortunately for Hulu, the Plus service that was designed to allow its viewers the ability to access more content, including back catalogs of popular shows they would normally watch on the free, ad-supported Hulu site, doesn’t seem to have taken off as Hulu had expected.
Reasons Behind the Price Drop
The decision to reduce the price of Hulu Plus from $9.95 to $4.95 is likely a strategic move to attract more subscribers. Despite offering a vast library of content, including exclusive access to full seasons of popular TV shows, the initial price point may have been too high for many potential users. By lowering the cost, Hulu aims to make its premium service more accessible and appealing to a broader audience.
Another factor could be the increasing competition in the streaming market. With giants like Netflix, Amazon Prime Video, and Disney+ offering competitive pricing and extensive content libraries, Hulu needs to find ways to differentiate itself and retain its user base. The price reduction could be a way to stay competitive and prevent subscribers from switching to other platforms.
Enhanced Viewing Experience
Hulu Plus offers several advantages over the free version of Hulu. Subscribers can enjoy an ad-free experience, which significantly enhances the viewing experience. Additionally, Hulu Plus provides access to a more extensive library of content, including exclusive shows and movies that are not available on the free version. This makes it an attractive option for avid TV and movie watchers who want more variety and convenience.
Moreover, Hulu Plus supports multiple devices, allowing subscribers to watch their favorite shows and movies on the go. Whether you’re using an iPhone, iPad, Xbox 360, PS3, or a web-connected HDTV, Hulu Plus ensures that you can access your content seamlessly across different platforms. This flexibility is a significant selling point for users who value convenience and accessibility.
In addition to the device compatibility, Hulu Plus also offers high-definition streaming, providing a superior viewing experience compared to the standard definition available on the free version. This is particularly appealing to users who have invested in high-quality home entertainment systems and want to make the most of their viewing experience.
Furthermore, Hulu Plus includes features like offline viewing, allowing subscribers to download content and watch it later without an internet connection. This is especially useful for travelers or individuals with limited internet access, as it ensures uninterrupted entertainment regardless of location.
Despite these benefits, the initial reception of Hulu Plus was lukewarm, possibly due to the higher price point and the availability of free alternatives. However, with the new reduced pricing, Hulu is likely to see an increase in subscriptions as more users recognize the value and convenience of the service.
The decision to lower the price of Hulu Plus to $4.95 is a strategic move to attract more subscribers and stay competitive in the ever-evolving streaming market. By offering a more affordable premium service with enhanced features and a vast content library, Hulu aims to provide a compelling alternative to other streaming platforms and cater to the diverse needs of its audience.
Via Engadget Via All Things Digital
Latest Geeky Gadgets Deals
Disclosure: Some of our articles include affiliate links. If you buy something through one of these links, Geeky Gadgets may earn an affiliate commission. Learn about our Disclosure Policy.
