Google has announced this week that it will soon be rolling out Google+ integration for users of its Blogger service. When you log in to Blogger in draft mode, at the top a new message is shown stating “Connect Blogger to Google+”. However, Google says they are now rolling the integration out to all regular Blogger user interfaces within the next couple of weeks.
Seamless Integration with Google+
Once connected, your Blogger posts will automatically trigger Google+ posts, enhancing your social media presence and making it easier to share your content with a broader audience. This new feature will also synchronize Blogger/Google+ comments, creating a unified commenting system that streamlines interactions between your blog and your Google+ profile. This integration aims to make it simpler for bloggers to manage their online presence and engage with their audience across multiple platforms.
However, there will also be a few casualties in the process. The Friend Connect feature, which allowed users to follow blogs and interact with them, will be discontinued and obviously replaced by Google+. This change is part of Google’s broader strategy to consolidate its social features under the Google+ umbrella, thereby simplifying the user experience and focusing on a single, cohesive platform.
Considerations for Bloggers
It’s important to note that this integration may not be suitable for everyone. Google explains: “If you blog under a pseudonym and do not want your blog to be associated with your real name, you should not migrate from a Blogger profile to a Google+ profile,” This caution is crucial for bloggers who value their anonymity or who write about sensitive topics that could be compromised by revealing their real identity.
For those who decide to make the switch, the integration offers several benefits. For instance, the unified commenting system can help reduce spam and improve the quality of interactions on your blog. Additionally, the automatic sharing of posts on Google+ can increase your blog’s visibility and drive more traffic to your site. This can be particularly beneficial for bloggers looking to grow their audience and reach new readers.
Moreover, the integration with Google+ can provide valuable insights into your audience’s behavior and preferences. By analyzing the engagement metrics on your Google+ posts, you can gain a better understanding of what content resonates with your readers and tailor your future posts accordingly. This data-driven approach can help you create more compelling content and build a more engaged community around your blog.
More information and a comprehensive FAQ can be found over on the website.
Source: Google OS
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