The worlds very first 3D Body Scanner complete with PrimeSense technology has now arrived in New Look UK and is now available to be used by customers. The aim of the 3D full body scanning machine is to provide retailers with customers exact body dimension, which can then be used within online retail stores by customers when purchasing clothes.
Once you have been scanned your body its exact details and dimensions can then be stored online and accessed by selected retailers, allowing their websites to help you choose the items of clothing that will fit perfectly. Once the system is up and running and more retailers have access to your sizes the data will be available worldwide.
Suran Goonatilake, CEO, Bodymetrics explains:
“The body is the last piece of information to go digital. Most of your life is already digital – your friends, your music, your bank account – all accessible on-line, but your body is not. Bodymetrics together with PrimeSense is enabling consumers to store and access all their body information online and link this to retailers. Now, body scanning becomes a powerful platform for many retailers to provide the personalised fit and service their customers have always wanted,”
If you fancy giving the system go its currently on trial at the Westfield Stratford shopping complex in the New Look Store. More information is available from the Bodymetrics website.
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