It seems that RIM may be pricing their BlackBerry PlayBook tablet to take on Apple’s iPad, as RIM co-CEO Jim Balsillie recently revealed in an interview that the BlackBerry PlayBook will go on sale for under $500 in the first quarter of 2011.
As a reminder, the BlackBerry PlayBook features a 7-inch multi-touch capacitive LCD display with a resolution of 1024 x 600. There is also a 1GHz dual-core processor, 1GB of RAM, and it will be available with 16GB and 32GB of storage options. This combination of hardware ensures that the PlayBook is both powerful and versatile, capable of handling a variety of tasks from multimedia playback to productivity applications.
Advanced Connectivity and Multimedia Features
Other specifications include integrated 802.11 a/b/g/n WiFi, which ensures robust and fast internet connectivity. The PlayBook also features a microUSB connector, making it easy to connect to other devices and transfer data. One of the standout features of the PlayBook is its support for Adobe Flash 10.1, which was a significant advantage at the time, as it allowed users to view a wider range of web content compared to some other tablets that did not support Flash.
The PlayBook is also equipped with dual video cameras: a 3-megapixel camera on the front for video calls and a 5-megapixel camera on the back for capturing high-quality photos and videos. This makes the PlayBook a versatile device for both personal and professional use, allowing users to easily switch between work and play.
Competitive Pricing and Market Impact
As soon as we get some official pricing details, we will let you guys know. However, with RIM pricing it at under $500, it raises the question of whether it will actually be cheaper than the iPad and if this will be enough to entice buyers. The competitive pricing strategy suggests that RIM is aiming to capture a significant share of the tablet market by offering a high-quality device at a more affordable price point.
The PlayBook’s pricing strategy could potentially attract a wide range of consumers, from tech enthusiasts looking for a powerful and feature-rich tablet to budget-conscious buyers seeking value for money. Additionally, the PlayBook’s integration with BlackBerry’s enterprise services could make it an attractive option for business users who are already invested in the BlackBerry ecosystem.
Moreover, the PlayBook’s compact 7-inch form factor makes it more portable than larger tablets, appealing to users who prioritize mobility and convenience. The combination of advanced features, competitive pricing, and portability positions the PlayBook as a strong contender in the tablet market.
The BlackBerry PlayBook appears to be a well-rounded device with a lot to offer. Its competitive pricing, advanced features, and integration with BlackBerry services make it a compelling option for a wide range of users. Whether it will be able to dethrone the iPad remains to be seen, but it certainly has the potential to make a significant impact in the tablet market.
via Engadget
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