It looks like Apple is removing app install incentives from the iOS App store, in an attempt to clean things up in the app store. Some developers have been using incentives within apps to get users to download more of their apps.
For example some iOS games, require in game credits to proceed further in the game, and to get these in game credits, certain developers have been making people download another one of their apps.
What this does is give people the impression that certain applications are popular within the apps store, and this leads to more downloads of the app for the developers.
With Apple removing this facility from the app store, it should make finding quality applications a lot easier, as the popular applications in the app store will be ones that people have download by choice, rather than being offered some sort of incentive.
Filed Under: Apple, Apple iPad, Apple iPhone