Over the last few years we have heard rumors about a new Apple HDTV and now accoring to a recent report, Apple shelved plans for the device about a year ago.
The news comes in a report from the Wall Street Journal, who have learned that Apple put their Apple HDTV project on hold about a year ago.
Apple were apparently looking at launching a HTDV which would feature sensor equipped cameras that would allow you to make video calls through the TV.
The company decided to shelve the project because they did not think those features were worthwhile.
Ultimately, though, Apple executives didn’t consider any of those features compelling enough to enter the highly competitive television market, led by Samsung Electronics Co. Apple typically likes to enter a new product area with innovative technology and easier-to-use software.
Apple still has plans for the TV market, the company is expected to launch a new Apple TV set top box next month, they are also expected to announce their new Apple TV subscription service.