Snapchat Spectacles have been available in the US for some time and now the company has launched the device in Europe. This expansion marks a significant step for Snap Inc. as they aim to capture a broader audience and increase the adoption of their innovative wearable technology.
The Snapchat Spectacles will cost you £129.99 in the UK, and Snap is selling the device directly from their website in the UK. This pricing strategy is competitive, considering the unique features and the brand value associated with Snapchat.
Features and Design
The Snapchat Spectacles are designed to make capturing moments seamless and fun. They come equipped with a built-in camera that allows users to record 10-second videos with just a tap. These videos are then automatically saved to the user’s Snapchat Memories, making it easy to share them with friends and followers.
The Spectacles come in three vibrant colors: black, coral, and teal. This variety allows users to choose a style that best fits their personality. The design is both stylish and functional, featuring a lightweight frame that is comfortable to wear for extended periods.
One of the standout features of the Spectacles is their ability to capture videos in a circular format. This unique format is designed to mimic the human eye’s field of view, providing a more immersive experience when viewing the videos on Snapchat. The circular videos can be viewed in both portrait and landscape modes, adding to their versatility.
Availability and Distribution
Snap Inc. is launching their Snapbots kiosks in a number of European cities, including Paris, London, Venice, Barcelona, and Berlin. These Snapbots are essentially vending machines that dispense the Spectacles, making it easy for consumers to purchase them on the go. The locations of these kiosks can be found on the Snap Inc. website at the link below.
The introduction of Snapbots in Europe is a strategic move by Snap Inc. to create buzz and excitement around the product. These kiosks are often placed in high-traffic areas, attracting attention and encouraging impulse purchases. The Snapbots themselves are designed to be eye-catching, featuring a playful, robotic appearance that aligns with Snapchat’s fun and youthful brand image.
In addition to the Snapbots, the Spectacles are also available for purchase online. This dual approach ensures that the product is accessible to a wide audience, catering to both those who prefer the convenience of online shopping and those who enjoy the novelty of purchasing from a Snapbot.
Impact and Future Prospects
The launch of Snapchat Spectacles in Europe is expected to have a significant impact on the wearable tech market. By offering a product that seamlessly integrates with their popular social media platform, Snap Inc. is tapping into the growing demand for devices that enhance the social media experience.
The Spectacles have the potential to change the way people capture and share moments, making it easier and more fun to create engaging content. This could lead to increased user engagement on Snapchat, as well as attract new users to the platform.
Looking ahead, it will be interesting to see how Snap Inc. continues to innovate and expand their product line. The success of the Spectacles could pave the way for future wearable devices, potentially incorporating new technologies such as augmented reality.
The launch of Snapchat Spectacles in Europe is a significant milestone for Snap Inc. The combination of innovative features, stylish design, and strategic distribution channels positions the Spectacles as a compelling product in the wearable tech market. Whether you’re a Snapchat enthusiast or simply looking for a fun and easy way to capture moments, the Spectacles are worth considering.
You can find out more details about the Snapchat Spectacles at the link below. They come in three colors: black, coral, and teal.
Source Snap
Latest Geeky Gadgets Deals
Disclosure: Some of our articles include affiliate links. If you buy something through one of these links, Geeky Gadgets may earn an affiliate commission. Learn about our Disclosure Policy.
