Bollywood is the largest movie making industry in the world. And its a wonder there is no dominant website to spread all this good Indian stuff to the world. Well soon there might be.
Singapore based start-up Spuul hopes to be the one to do it. Spuul was started by Sudesh Iyer, founder of Sony Entertainment TV in India and S. Mohan, the founder of Accellion, buUuk, and other startups.
Spuul will operate like Netflix. A lot of good content will be offered free, but premium content requires a subscription fee of $4.99 a month to watch. Some new films will be offered a la carte at $0.99 a piece.
The company is launching with 200 movies but needs to keep up with the Bollywood’s annual average of 1300 movies a year.
“Our gut tells us most technology-focused plays won’t have the catalog we do,” Smith says. “Our biggest competitor is piracy. But we think, like iTunes, if we give people the ability to buy something they desire with a site that’s easy to use, many will do it.”
India may not be big on the Twitter or 3G or any of the other stuff yet, but Spuul has big hopes on this digitizing movies biz.
If this works, it will be huge. 1300 films a years. A very large Indian population. And the whole world of viewers with the Slumdog Millionaire and 3 Idiots proving they can be converted. This puny little start up just needs time to be the next internet giant.
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