We have already seen a number of photos of the casing for the iPhone 5C, as well as a video earlier today, and now it would appear that some press shots of the handset have been leaked.
The photos below are apparently press shots of the iPhone 5C from a retailer in Romania. The handset is apparently a dummy phone that will be used in stores.
The iPhone 5C is rumored to launch on the 20th of September along with the iPhone 5S. We are expecting Apple to make both devices official at a press event on the 10th of September.
Design and Features
The iPhone 5C is expected to be a more affordable version of Apple’s flagship iPhone. It is rumored to come in a variety of colors, including blue, green, yellow, pink, and white. This is a significant departure from the traditional black and white options that have been standard for previous iPhone models. The colorful casings are made of polycarbonate, which is a type of plastic that is both durable and lightweight.
In terms of hardware, the iPhone 5C is expected to feature similar specifications to the iPhone 5. This includes a 4-inch Retina display, an A6 processor, and an 8-megapixel rear camera. However, it may lack some of the premium features found in the iPhone 5S, such as the Touch ID fingerprint sensor and the more advanced A7 processor.
Market Positioning
The introduction of the iPhone 5C is seen as a strategic move by Apple to capture a larger share of the mid-range smartphone market. By offering a more affordable option, Apple aims to attract price-sensitive consumers who may have otherwise opted for Android devices. This is particularly important in emerging markets where the high cost of the flagship iPhone models has been a barrier to entry.
The iPhone 5C is also expected to appeal to younger consumers who may be drawn to the vibrant color options. The use of polycarbonate material not only helps to reduce costs but also makes the device more resistant to scratches and everyday wear and tear, which is a practical consideration for this demographic.
Source Mobilissimo, GSM Arena
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