It looks like Google intends to release annual software updates for its Google TV software, according to a recent report by Bloomberg, and we can expect to see the next version of Google TV, which we presume would be Google TV 3.0, launch by the end of 2012.
Google has told Bloomberg that we can expect the third version of Google TV in the second half of 2012, although they didn’t reveal any details on what new features would be added to the service.
At this year’s CES, we have seen a number of manufacturers release new Google TV devices, and we also heard that the cloud gaming service OnLive is headed to Google TV.
Anticipated Features and Improvements
While Google has been tight-lipped about the specific features of Google TV 3.0, there is much speculation about what improvements and new functionalities might be included. Given the rapid advancements in technology, we can expect enhancements in user interface design, making it more intuitive and user-friendly. Additionally, integration with other Google services such as Google Assistant and Google Photos could be more seamless, providing a more cohesive ecosystem for users.
Moreover, there is a strong possibility that Google TV 3.0 will support higher resolution content, possibly even 4K streaming, as more content providers are moving towards ultra-high-definition formats. Enhanced voice control features and better compatibility with smart home devices could also be on the horizon, making Google TV a central hub for home automation.
Impact on the Market
The introduction of Google TV 3.0 is likely to have a significant impact on the smart TV market. Competing with other platforms like Apple TV, Amazon Fire TV, and Roku, Google TV needs to offer unique features to stand out. The annual update cycle suggests that Google is committed to keeping its platform current and competitive, which could attract more users and developers to the ecosystem.
At CES, the presence of new Google TV devices from various manufacturers indicates strong industry support. This could lead to a wider range of devices at different price points, making Google TV accessible to a broader audience. The addition of OnLive’s cloud gaming service is particularly noteworthy, as it could attract gamers looking for a versatile entertainment system.
Have a look at our handy guide which explains the difference between LCD and LED TVs.
Source Techmeme
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