Over the weekend, Google announced plans to roll out a new suggested user feature on its Google+ social network, similar to that used on Twitter. The announcement for the new suggested user feature was Tweeted by Bradley Horowitz, vice president of product management for Google+. He explained that any users with over 100k followers on Twitter would be able to sign up for the pilot scheme.
Horowitz Tweeted:
“We’re about to pilot a ‘suggested user’-like mechanism on Google+. If you’ve got more than 100k followers on Twitter, DM me – let’s talk!”
Community Reactions and Concerns
However, the new feature has already caused a stir within the Google+ community. Users and prominent bloggers alike have voiced concerns, suggesting that the new suggested user feature will create a significant divide between people on the list and those not. Some have even gone as far as to compare Google’s move with racial profiling, arguing that it could lead to a form of social stratification within the platform.
Critics argue that the suggested user feature could undermine the egalitarian nature of social networks by giving undue prominence to already popular users. This could potentially discourage new users from joining or participating actively, as they might feel overshadowed by the more prominent figures who are being suggested.
Potential Benefits and Drawbacks
On the flip side, proponents of the suggested user feature argue that it could help new users find interesting and relevant content more easily. By highlighting influential users, Google+ could enhance user engagement and retention, making the platform more vibrant and dynamic. For instance, new users interested in technology could be directed to follow tech influencers, thereby enriching their Google+ experience right from the start.
However, the feature’s implementation raises several questions. How will Google+ determine which users to suggest? Will the algorithm consider factors beyond follower count, such as engagement rates or content quality? These are critical considerations that could make or break the feature’s success.
Moreover, the feature could also have implications for content creators. Those who make it to the suggested user list could see a significant boost in their follower count and engagement levels. This could incentivize content creators to produce higher-quality content, knowing that there is a tangible reward for their efforts.
Yet, this could also lead to a homogenization of content, as creators might feel pressured to conform to what is popular or trending to make it to the suggested user list. This could stifle creativity and diversity of thought, which are essential for a healthy social network ecosystem.
What Are Your Thoughts?
The introduction of the suggested user feature on Google+ is a double-edged sword. While it has the potential to enhance user experience and engagement, it also poses risks of creating social divides and stifling creativity. As with any new feature, its success will largely depend on how it is implemented and received by the community.
What are your thoughts on the suggested user feature? Do you think it will benefit the Google+ community, or do you share the concerns of its critics? Feel free to share your opinions and join the conversation.
Source: IT Pro Portal
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