Yesterday, Asus, the company behind the Google Nexus 7 tablet, announced their latest financial results. Alongside this, they revealed the impressive sales figures for the Google Nexus 7 tablet, shedding light on its growing popularity in the market.
Asus disclosed that sales of the Google Nexus 7 tablet are approaching 1 million units per month. This surge in sales is not surprising, given the tablet’s competitive starting price of $199, which makes it an attractive option for consumers looking for a budget-friendly yet high-performing device.
“At the beginning, it was, for instance, 500K units a month, then maybe 600, 700K. This latest month, it was close to 1 million,” Asustek Chief Financial Officer David Chang told The Wall Street Journal.
Factors Contributing to the Nexus 7’s Success
Several factors contribute to the Nexus 7’s success in the highly competitive tablet market. Firstly, the device’s affordability is a significant draw for consumers. At a starting price of $199, the Nexus 7 offers excellent value for money, featuring a high-resolution display, a powerful processor, and the latest version of the Android operating system.
Additionally, the Nexus 7 benefits from being a Google-branded device, which ensures timely software updates and a pure Android experience without any manufacturer bloatware. This is a crucial selling point for tech enthusiasts and regular users alike who prefer a clean and efficient user interface.
Moreover, the tablet’s compact size and lightweight design make it highly portable and convenient for on-the-go use. With a 7-inch display, it strikes a balance between being large enough for media consumption and small enough to fit comfortably in one hand or a small bag.
Future Prospects and Market Impact
Looking ahead, we can expect the sales figures for the Nexus 7 to continue their upward trajectory. Google has recently introduced a new 32GB model of the Nexus 7, catering to users who require more storage space for apps, media, and other content. This new variant is likely to attract additional customers who were previously hesitant due to storage limitations.
Furthermore, Google has also reduced the price of the 16GB model to just $199, making it even more accessible to a broader audience. This price drop is expected to drive further sales, especially during the holiday season when consumers are on the lookout for affordable yet high-quality tech gifts.
The Nexus 7’s success also has broader implications for the tablet market. It demonstrates that there is a significant demand for budget-friendly tablets that do not compromise on performance or features. This trend is likely to influence other manufacturers to develop similar devices, leading to increased competition and innovation in the market.
The Google Nexus 7 tablet, manufactured by Asus, is experiencing impressive sales growth, nearing 1 million units per month. Its affordability, high performance, and the backing of Google have made it a popular choice among consumers. With the introduction of the new 32GB model and the price reduction of the 16GB variant, the Nexus 7 is poised to continue its success and make a lasting impact on the tablet market.
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