Fandango has announced that it is acquiring Walmart’s Vudu video on demand service. The service has more than 100 million users in the US, across multiple devices. This acquisition marks a significant expansion for Fandango, which is already a major player in the digital entertainment industry.
More than 14.5 million people have installed the Vudu mobile app, and the new service will continue to power Walmart’s digital movie and TV store online. This means that users who have been loyal to Vudu will still be able to enjoy their favorite movies and TV shows without any interruption.
What This Acquisition Means for Users
Vudu has entered an agreement to be purchased by Fandango, the ultimate digital network for all things movies & TV. Vudu will continue to deliver an amazing experience; and we promise that the future will bring new exciting features, offerings, and other benefits. All your movies & TV shows will be safe on Vudu. You’ll continue to have access to them as always, across millions of devices.
For users, this acquisition could mean a more enriched viewing experience. Fandango is known for its robust platform and extensive library of movies and TV shows. By integrating Vudu’s existing user base and technology, Fandango aims to offer even more content and features. This could include enhanced streaming quality, more exclusive releases, and better user interface design.
Future Prospects and Potential Changes
There are no details as yet on how much Fandango has paid to acquire Vudu from Walmart. However, industry experts speculate that this move could be part of a larger strategy to compete with other streaming giants like Netflix, Amazon Prime Video, and Disney+. By acquiring Vudu, Fandango not only gains a substantial user base but also a well-established platform that can be further developed.
One potential change could be the introduction of new subscription models or bundled packages. Fandango might offer exclusive deals that combine movie tickets with digital rentals or purchases, providing a seamless entertainment experience for users. Additionally, there could be more integration with Fandango’s existing services like FandangoNOW, which already offers a wide range of movies and TV shows for rent or purchase.
Another exciting possibility is the enhancement of Vudu’s existing features. Vudu is known for its “Movies On Us” section, which offers free, ad-supported movies. Fandango could expand this feature, offering more free content or even introducing ad-free options for a small fee. This would make the platform more versatile and appealing to a broader audience.
Moreover, Fandango’s acquisition of Vudu could lead to more original content. With the increasing popularity of original series and movies, Fandango might invest in producing exclusive content that can only be accessed through their platform. This would not only attract new users but also retain existing ones by offering unique viewing options.
You can find out more details at the link below.
Source: Fandango, TechCrunch
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