For the first time Virgin Media is to start introducing P2P traffic throttling on its customers on its cable network.
The throttling will be introduced in phases to be completed by the Summer 2011 and will cut the bandwidth available to peer-to-peer protocols and Usenet at peak times, for all customers.
The restrictions on any day will be calculated depending on how heavy the overall load on the network is. The new system will always reserve at least 75 per cent of bandwidth to prioritise more time-sensitive applications such as streaming video and browsing.
As well as the restrictions on customers Virgin Media is also increasing upload speeds via free upgrades for all customers that are being gradually rolled out across the network, area by area.
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