Last week we saw a leaked video from Samsung that showed off some of their new devices alongside some concept devices.
The video has now been officially released by Samsung and you can see it below. The video features Samsung’s new foldable smartphone and other new devices.
In the spirit of this approach, Samsung is launching its own brand campaign to kick off a year that will both celebrate the 10th anniversary of Galaxy smartphones and set the foundation for the next decade of new, innovative and groundbreaking products.
The campaign flips the carefree lyrics of the classic song on its head by juxtaposing them with Samsung’s bold leadership stance: What we create today empowers you to create the future. The campaign builds on Samsung’s “Do What You Can’t” philosophy in a video that highlights potential breakthrough technologies – including seamless multi-device experiences, artificial intelligence, and radical new displays – and teases Samsung’s 5G products and foldable display technology to be launched later this year.
The Evolution of Foldable Technology
Samsung’s foldable smartphone represents a significant leap in mobile technology. The device features a flexible display that allows it to transform from a standard smartphone into a tablet-like device. This innovation is made possible by advanced materials and engineering techniques that enable the screen to bend without breaking. The foldable design offers users a larger display area for multitasking, gaming, and media consumption, while still fitting comfortably in a pocket when folded.
The concept of foldable technology isn’t entirely new, but Samsung’s implementation marks one of the first commercially viable products in this category. Previous attempts by other manufacturers have often been limited to prototypes or niche products that never reached mainstream adoption. Samsung’s entry into the foldable market signals a shift towards more versatile and adaptable mobile devices.
Samsung’s Vision for the Future
Samsung’s new campaign underscores its commitment to innovation and leadership in the tech industry. The “Do What You Can’t” philosophy is more than just a slogan; it reflects the company’s dedication to pushing the boundaries of what is possible. The video highlights several key areas where Samsung is focusing its efforts, including seamless multi-device experiences, artificial intelligence, and radical new displays.
One of the most exciting aspects of Samsung’s future vision is the integration of 5G technology. The next generation of mobile networks promises faster speeds, lower latency, and more reliable connections, which will enable new applications and services that were previously unimaginable. Samsung’s upcoming 5G products are expected to leverage these capabilities to deliver enhanced user experiences and drive the adoption of new technologies.
In addition to 5G, Samsung is also exploring the potential of artificial intelligence to create smarter and more intuitive devices. AI can enhance various aspects of mobile technology, from improving camera performance to enabling more natural interactions with virtual assistants. By incorporating AI into its products, Samsung aims to make technology more accessible and useful for everyday tasks.
We will have more details about Samsung’s new foldable smartphone and also their new Galaxy S10 smartphones when they are made official at Samsung’s press event later this month. The anticipation surrounding these announcements is a testament to Samsung’s influence in the tech industry and its ability to captivate consumers with groundbreaking innovations.
Source Samsung
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