Oscar Mayer, the American meat and cold cut production company, has today unveiled a new promotional device they have created for Apple’s iPhone that allows users to wake to the smell of bacon.
The promotional iOS device created by Oscar Mayer attaches to the bottom of your iOS device and uses a companion alarm application which triggers the release of the bacon odour spray. Watch the video after the jump to learn more about this very unique alarm clock and how you can get your very own.
The Concept Behind the Bacon Alarm
The humorous iPhone device unfortunately will not be going on sale but will be part of a promotional exercise in which Oscar Mayer will be giving away a limited number of iPhone adapters over the coming weeks until the end of April 2014. This innovative gadget is designed to appeal to bacon lovers and tech enthusiasts alike, combining the allure of a delicious breakfast aroma with the functionality of a modern smartphone accessory.
The Oscar Mayer iPhone adapter uses replaceable cartridges to create the smell in a similar way to that of the Scentee plugin that shoots out similar odours for fresh-cut roses, lavender, rosemary, strawberries, and coffee. This means that users can enjoy the scent of sizzling bacon without the need to actually cook it, making mornings a little more pleasant and fun.
How It Works
To use the device, users need to download the companion alarm application from the App Store. Once installed, the app allows users to set their wake-up time, and when the alarm goes off, the device releases a burst of bacon-scented spray. The replaceable cartridges ensure that the scent remains fresh and potent, providing a consistent and enjoyable experience each morning.
The idea is not just to wake you up but to do so in a way that makes you look forward to getting out of bed. The smell of bacon is universally recognized and loved, and Oscar Mayer has cleverly tapped into this sensory appeal to create a memorable and engaging promotional campaign.
To find out more about the Oscar Mayer iPhone Bacon adapter, jump over to the “Wake Up And Smell The Bacon” website. Here, you can learn about the science behind the scent technology, read user testimonials, and even enter for a chance to win one of these unique devices.
The promotional campaign is a testament to Oscar Mayer’s innovative approach to marketing. By leveraging modern technology and the universal appeal of bacon, the company has created a buzzworthy product that stands out in a crowded market. This campaign not only promotes their brand but also engages consumers in a fun and interactive way.
The Oscar Mayer iPhone Bacon adapter is a fascinating blend of technology and sensory marketing. While it may not be available for purchase, its limited release as a promotional item has certainly captured the imagination of many. Whether you’re a bacon enthusiast or a tech lover, this device offers a unique and enjoyable way to start your day. For more information and to participate in the promotion, visit the official website and explore the world of bacon-scented mornings.
Source: Digital Trends
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