Netflix has closed a deal with CBS allowing Netflix to now stream classic TV shows including “Star Trek,” “Cheers,” “Twin Peaks,” “Family Ties,” “The Andy Griffith Show,” and “The Twilight Zone.”
The two-year, non-exclusive deal will now allow Netflix customers to view an assorted CBS-owned library through the Netflix service. Terms of the two-year, nonexclusive agreement were not disclosed, but CBS has the option to renew the deal, which begins in April, for an additional two years.
Netflix’s chief content officer, Ted Sarandos, said the company was “thrilled” to be bringing CBS shows to its users. He said Netflix was “now the only online premium subscription service with shows featured on all four broadcast networks.”
Expanding the Streaming Library
This deal significantly expands Netflix’s streaming library, offering subscribers access to some of the most beloved and iconic television series in history. “Star Trek,” for instance, has a massive fan base and has spawned numerous spin-offs, movies, and a dedicated convention circuit. The inclusion of “Cheers,” a show that defined the sitcom genre in the 1980s and early 1990s, adds a nostalgic value that appeals to a broad audience. “Twin Peaks,” with its cult following and unique storytelling, offers something for fans of mystery and drama.
Moreover, “Family Ties” provides a glimpse into the family dynamics and cultural shifts of the 1980s, while “The Andy Griffith Show” takes viewers back to simpler times with its wholesome, small-town charm. “The Twilight Zone,” a groundbreaking anthology series, continues to influence modern television with its thought-provoking and often eerie tales.
Impact on the Streaming Industry
The inclusion of these classic shows not only enhances Netflix’s content library but also sets a precedent in the streaming industry. By securing rights to stream content from all four major broadcast networks, Netflix positions itself as a comprehensive entertainment hub. This move could potentially attract a wider demographic, including older viewers who have a nostalgic connection to these classic shows.
Additionally, this deal highlights the growing trend of streaming services acquiring rights to older, yet still popular, television content. As the competition among streaming platforms intensifies, having a diverse and extensive library becomes crucial for retaining and attracting subscribers. This strategy also underscores the importance of content variety, catering to different tastes and preferences.
Furthermore, the deal’s non-exclusive nature suggests that CBS may also license these shows to other streaming platforms, thereby maximizing their revenue potential. This approach benefits both CBS and Netflix, as it allows for broader distribution while still providing Netflix with a competitive edge.
In conclusion, Netflix’s agreement with CBS to stream classic TV shows is a significant development in the streaming landscape. It not only enriches Netflix’s content offerings but also reflects broader industry trends towards acquiring and monetizing classic television content. As streaming services continue to evolve, such deals will likely become more common, benefiting both content providers and consumers.
Via WSJ
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