The new touch screen watch collection from Kenneth Cole it reported to to be the first touch screen watch for the fashion market. It features a 32 city world time function, electro luminescent back light, stainless steel construction, water resistance and chronograph technology. They come in three different styles ranging from $125 upto $175 in price.
Together with the launch of the watches Kenneth Coles has also launched a ‘A Defining Moment in Time’ video ad campaign using the new technology QR Codes that allows you to take photos of bar codes and then have uploaded video footage playback on your smart phone.
The Kenneth Cole watches are available directly from the Kenneth Cole website or Macy’s and Dillards stores.
Via Chip Chick
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