Jolla has announced that its Sailfish OS smartphones will use the Yandex app store for app downloads. Sailfish is designed to be compatible with Google’s Android platform, which means users will have access to a wide range of applications.
Jolla and their Sailfish OS will use the Yandex store for their Android app distribution. The Yandex store is an alternative to the Google Play Store and it has over 85,000 apps, including popular ones like Facebook and Twitter. This partnership is significant as it provides Sailfish OS users with a robust app ecosystem right from the start.
Strategic Partnerships and Market Analysis
Jolla’s strategy is always to work with the most applicable service partners in specific markets and create long-term strategic partnerships. We analysed a number of alternative Android app stores to use for our first markets in Europe, and quickly found out that what Yandex offered was very competitive and that they were very interested in developing their app store together with us for their future needs and for the needs of Sailfish customers”, says Sami Pienimaki, co-founder of Jolla.
This strategic partnership with Yandex is a calculated move by Jolla to ensure that their users have access to a comprehensive app store that meets their needs. By choosing Yandex, Jolla is not only providing a reliable app store but also aligning with a partner that is keen on innovation and growth. This collaboration is expected to benefit both companies as they expand their reach in the European market.
Launch and Market Reception
Jolla is expected to launch their new Sailfish smartphone early next year, with the device anticipated to hit the market in the first quarter of 2014. The company has already sold over 50,000 pre-order units of the device ahead of its launch, indicating strong market interest and consumer confidence in the new smartphone.
The pre-order success suggests that there is a significant demand for alternatives to the mainstream Android and iOS devices. Sailfish OS, with its unique features and compatibility with Android apps, offers a fresh option for consumers looking for something different. The partnership with Yandex further strengthens this offering by ensuring that users have access to a wide range of applications from day one.
In addition to the Yandex store, Jolla’s Sailfish OS is designed to be highly adaptable and user-friendly. The operating system supports multitasking, allowing users to run multiple apps simultaneously without compromising performance. This feature is particularly appealing to power users who need to switch between apps quickly and efficiently.
Moreover, Sailfish OS emphasizes privacy and security, which are increasingly important to consumers. With growing concerns about data privacy, Jolla’s focus on providing a secure operating system could attract users who prioritize these aspects in their smartphones.
In conclusion, Jolla’s decision to partner with Yandex for app distribution is a strategic move that enhances the appeal of their Sailfish OS smartphones. By offering access to a vast array of apps and focusing on user needs, Jolla is positioning itself as a strong contender in the competitive smartphone market. The upcoming launch of the Sailfish smartphone, backed by significant pre-order numbers, indicates a promising future for Jolla and its innovative operating system.
Source
Latest Geeky Gadgets Deals
Disclosure: Some of our articles include affiliate links. If you buy something through one of these links, Geeky Gadgets may earn an affiliate commission. Learn about our Disclosure Policy.
