It looks like the HP TouchPad tablet will go on sale at Best Buy again in November. Best Buy will be offering the 32GB TouchPad for $149, but there is a catch. In order to get your hands on the 32GB HP TouchPad, you will have to buy a new HP PC.
Best Buy will start selling the 32GB HP TouchPad for $149 on the 1st of November when you buy a new HP PC at the same time. HP obviously thinks this is a good way to get people interested in buying one of their new PCs.
The Strategy Behind the Bundle
This strategy of bundling the HP TouchPad with the purchase of a new HP PC is an interesting marketing move. By offering the TouchPad at a significantly reduced price, HP is likely aiming to clear out remaining inventory while simultaneously boosting sales of their PCs. This kind of bundling can be particularly appealing to consumers who are already in the market for a new computer and see the tablet as a valuable addition at a minimal extra cost.
The HP TouchPad, which originally launched at a much higher price point, struggled to compete in a market dominated by the Apple iPad and various Android tablets. By reducing the price and bundling it with a PC, HP is making the TouchPad more accessible to a wider audience. This could potentially introduce more users to the webOS platform, which HP had hoped would become a significant player in the mobile operating system market.
Consumer Response and Market Impact
We wonder how many people will buy a new HP PC just so they can get their hands on the 32GB TouchPad. While the deal is attractive, it remains to be seen whether it will be enough to drive significant PC sales. The success of this promotion will depend on several factors, including the appeal of HP’s current PC lineup and the perceived value of the TouchPad.
For consumers, this deal represents a unique opportunity. Those who were previously on the fence about purchasing a new PC might be swayed by the addition of a discounted tablet. On the other hand, some consumers might see this as a sign that the TouchPad is not a desirable product on its own, which could impact their perception of the deal.
HP’s decision to bundle the TouchPad with a PC purchase also highlights the challenges the company has faced in the tablet market. Despite the initial hype, the TouchPad failed to gain significant traction, leading to its discontinuation. This promotion could be seen as a final effort to recoup some of the investment made in the TouchPad’s development and production.
In conclusion, while the HP TouchPad bundle deal at Best Buy is an intriguing offer, its success will ultimately depend on consumer response. Will the allure of a $149 TouchPad be enough to drive PC sales, or will HP find themselves with leftover inventory at the end of the year? Only time will tell.
Source TechCrunch
Latest Geeky Gadgets Deals
Disclosure: Some of our articles include affiliate links. If you buy something through one of these links, Geeky Gadgets may earn an affiliate commission. Learn about our Disclosure Policy.
