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AT&T reduces upgrade pricing for the iPhone 3GS


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After a massive consumer backlash, AT&T has reduced its upgrade pricing for existing customers.

Customer who bought the iPhone 3G last year within the first 3 months will now be able to purchase the iPhone 3GS at the same price as new customers.

AT&T reduces upgrade pricing for the iPhone 3GS


This is great news for early adopters of the iPhone 3G, who want to upgrade to the latest model, it looks like AT&T actually listened to their customers and realised they were going to loose out on a lot of sales, check out the video below which explains how the upgrades work.

It’s a shame that O2 in the UK aren’t offering a fair upgrade route, instead they are charging customers who bought their iPhone 3G on launch day last year up to £520 about $850 for a new iPhone 3GS.

AT&T via Slash Gear

Filed Under: Apple iPhone, Gadgets News

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  • Fair?

    How is this any more of a “fair upgrade route” than before? The people signed a two year contract, which had certain conditions. AT&T insisting that people follow the contract that they’d signed is perfectly just.

    AT&T just responded to pressure from a bunch of whiny customers.

  • At the end of the day I am sure the only reason AT &T did this was so that they and Apple could sell more of the new iPhone 3GS, its a shame that O2 in the UK aren’t doing the same.