To hear Xbox co-creator Seamus Blackley tell it, Apple’s vast mobile gaming empire is some sort of red-haired stepchild that Apple just kind of inadvertently go stuck with. “They tried real hard to make the iPad about word processing and music, and the audience just doesn’t want it. It’s beautiful. You don’t need to have a games strategy anymore,” he told EDGE magazine.
They tried to make the iPad about word processing? Really? Because we seem to remember more than one Gameloft offering demoed on stage at the iPad’s launch and they’re not exactly a company known for their productivity software.
“You need to have a strategy so that your platform isn’t disadvantaged in playing games, because gaming is going to be the number one activity on any platform,” he continued, even going so far as calling gaming “the highest calling of any digital device”. Not much for details, but a man after our own heart.
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