The other day Twitter announced that they had purchased Tweetie, which is a popular iPhone application, and that the application would be re-branded and launched as the official Twitter iPhone App.
Now Twitter’s CEO Evan Williams has announced that they will be launching an official Twitter application for Google’s Android platform.
Twitter hasn’t confirmed whether the new Twitter Android App will be based on Tweetie, or whether it will be a completely new application. Tweetie’s developer also joined Twitter as part of the sale and will be working on mobile Twitter applications, so we could very well see a version of Tweetie as the official Twitter Android app. Have a look at our article on Android vs iPhone to see which smartphone and mobile platform is best for you.
The Evolution of Twitter’s Mobile Strategy
Twitter’s move to acquire Tweetie and rebrand it as the official Twitter iPhone app marks a significant step in their mobile strategy. By bringing the developer of Tweetie on board, Twitter is not only acquiring a popular application but also the expertise needed to enhance their mobile offerings. This acquisition indicates Twitter’s commitment to providing a seamless and integrated experience for its users across different platforms.
The decision to launch an official Twitter app for Android further underscores this commitment. Android, being one of the most widely used mobile operating systems globally, represents a massive user base that Twitter aims to tap into. By offering an official app, Twitter can ensure that Android users have access to the latest features and updates, providing a consistent experience across devices.
What to Expect from the Official Twitter Android App
While details about the new Twitter Android app remain scarce, there are several possibilities to consider. If the app is based on Tweetie, users can expect a clean and intuitive interface, similar to what iPhone users have enjoyed. Tweetie was known for its user-friendly design and robust functionality, which could translate well to the Android platform.
On the other hand, if Twitter decides to develop a completely new application, it could incorporate unique features tailored specifically for Android users. This could include better integration with Android’s notification system, widgets for quick access to tweets, and perhaps even exclusive features that leverage Android’s open ecosystem.
Moreover, the involvement of Tweetie’s developer in the project suggests that the app will be built with a strong focus on user experience. Given the competitive nature of social media apps, Twitter will likely aim to create an app that not only meets but exceeds user expectations.
Implications for the Mobile App Market
The launch of an official Twitter app for Android could have significant implications for the mobile app market. For one, it sets a precedent for other social media platforms to follow suit. As users increasingly rely on mobile devices for their social media interactions, having an official app ensures a more secure and reliable experience.
Additionally, this move could spur innovation among third-party developers. With an official app setting the standard, third-party developers will need to innovate and offer unique features to attract users. This could lead to a more diverse and competitive app ecosystem, benefiting users with more choices and better apps.
In conclusion, Twitter’s announcement of an official Android app is a strategic move that highlights their focus on mobile users. Whether the app is based on Tweetie or a completely new creation, it promises to enhance the Twitter experience for Android users. As the mobile app market continues to evolve, this development could pave the way for more innovation and better user experiences across the board.
Android Police via Gizmodo
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