In the name of efficiency the Danish postal service is selling a viable alternative to good ole stamps. Just SMS “PORTO” to a 1900 number and receive a number code that’s inscribed on the package you’re sending. The transaction is dirt cheap and might soon be adopted in neighboring Sweden.
Why the sudden change? Well, it’s about time. Considering people no longer write long flowery letters in elegant longhand. Since the action at the local post office has been reduced to parcels and other packages, no longer bothering with a postage stamp gets the job done faster. Thus, anything to be sent somewhere within Denmark that weighs 50g needs its own SMS code.
Keep in mind that the Danish postal service hasn’t junked stamps completely—think of those poor collectors who’re going to lose a beloved hobby—and will continue issuing the sticky things on a regular basis. In the words of a postal service spokesman, We will, of course, still keep the Danish stamp tradition alive as the stamp adds qualities to a letter.