Nissan has a global hit with the quirky Juke crossover that has been selling well around the world and spawning competition with similar models. It has been five years since the first Juke rolled off the assembly line and hit dealerships, and the crossover is the second best selling Nissan model in Europe with over 700,000 of the little cars sold since it debuted.
To celebrate that birthday, Nissan challenged a British artist called Owen Gildersleeve to create a life-size Juke out of paper. The Origami Juke took the artist 2,000 folded pieces of paper to create and 200 hours of work. The Origami Juke has the same features and design cues as the real car with wheel fenders, lights, and grille.
The Popularity of the Nissan Juke
Nissan says that since Juke deliveries began in October 2010, it has sold more than 150,000 units in the UK alone. This impressive sales figure underscores the Juke’s popularity and its appeal to a wide range of consumers. The Juke’s unique design, which combines the practicality of a crossover with the sporty aesthetics of a compact car, has made it a favorite among urban drivers and young professionals. Its distinctive look, characterized by its high stance, bold lines, and quirky features, sets it apart from other vehicles in its class.
The Juke’s success has also been bolstered by its performance and technology. Equipped with a range of efficient engines and advanced features, the Juke offers a dynamic driving experience. Its compact size makes it ideal for city driving, while its elevated seating position provides a commanding view of the road. Inside, the Juke boasts a modern and tech-savvy interior, with features such as a touchscreen infotainment system, smartphone connectivity, and advanced safety systems.
The Art of Origami and the Juke
The Origami Juke was revealed to coincide with World Origami Days, celebrated across the world from October 24 to November 11. This celebration of the ancient Japanese art of paper folding provided the perfect backdrop for unveiling the paper-crafted Juke. Owen Gildersleeve, the artist behind the Origami Juke, is known for his intricate paper sculptures and has worked on various high-profile projects. His creation of the Origami Juke is a testament to his skill and creativity.
The artist didn’t give any indication of what holds the origami Juke together on the inside. Presumably, it has some sort of cardboard support structure underneath. This hidden framework would be essential to maintain the integrity and shape of the paper sculpture, especially given its life-size dimensions. The attention to detail in the Origami Juke is remarkable, with every fold and crease meticulously crafted to replicate the real car’s features.
The Origami Juke serves as a unique and artistic tribute to the Nissan Juke’s success. It highlights the car’s distinctive design and celebrates the creativity and innovation that have contributed to its popularity. The collaboration between Nissan and Owen Gildersleeve also underscores the brand’s commitment to supporting the arts and engaging with the community in meaningful ways.
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