When Motorola announced the new Motorola Moto X, they revealed that the handset would be available with the 5 major carriers in the US, one of which is T-Mobile.
The Motorola Moto X will be available from T-Mobile at launch, although according to the company, the handset will not be available through their retail stores at launch.
“The Moto X optimized for T-Mobile’s 4G LTE network will initially be available through Motorola’s channels. We do not plan to stock Moto X devices immediately in our stores but are working closely with Motorola to make the Moto X a great experience for T-Mobile customers. Any news about distribution in our stores would come at a later date.”-Mike Sievert, CMO, T-Mobile.
Specifications and Features
The Motorola Moto X comes with a 4.7 inch HD AMOLED display with a resolution of 1280 pixels, providing vibrant colors and deep blacks, which is ideal for media consumption and gaming. Under the hood, it is powered by a 1.7GHz dual-core Snapdragon S4 Pro processor, coupled with 2GB of RAM, ensuring smooth performance and multitasking capabilities.
Other specifications on the Moto X include 16GB of built-in storage as standard, with an option for a 32GB version for those who need more space for apps, photos, and videos. The device is equipped with a 2,200 mAh battery, which should provide a full day of usage on a single charge. Additionally, the Moto X will come with Android 4.2 Jelly Bean, offering a user-friendly interface and access to a wide range of apps through the Google Play Store.
Unique Selling Points
One of the standout features of the Moto X is its customization options. Motorola offers a service called Moto Maker, which allows customers to personalize their device with different colors, materials, and even engravings. This level of customization is rare in the smartphone market and sets the Moto X apart from its competitors.
Another notable feature is the Moto X’s touchless control. Users can interact with their phone using voice commands without having to touch the device. This is particularly useful for hands-free operation while driving or when your hands are otherwise occupied. The phone is always listening for the “OK Google” command, making it incredibly convenient to use.
The Moto X also boasts a 10-megapixel rear camera with Clear Pixel technology, which is designed to capture more light and produce better photos in low-light conditions. This makes it a great choice for photography enthusiasts who want a reliable camera on their smartphone.
Availability and Market Impact
While the Moto X will be available through T-Mobile, the decision not to stock it in retail stores at launch is intriguing. This move could be seen as a way to drive traffic to Motorola’s own sales channels, potentially increasing their direct engagement with customers. It also allows T-Mobile to gauge demand before committing retail space to the new device.
The Moto X’s availability on all major US carriers, including T-Mobile, is a significant step for Motorola as it aims to regain its foothold in the competitive smartphone market. By offering a device that combines high-end specifications with unique features like customization and touchless control, Motorola is positioning the Moto X as a strong contender against other flagship devices.
The Motorola Moto X is a well-rounded smartphone that offers a blend of performance, customization, and innovative features. Its availability on T-Mobile, albeit initially through Motorola’s channels, ensures that a wide range of customers will have access to this exciting new device. As the market responds to the Moto X, it will be interesting to see how Motorola’s strategy unfolds and whether the device can carve out a significant share in the crowded smartphone landscape.
Source All Things D
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