Android users who have been patiently waiting for the launch of the Klout Android application, after it launched on iOS devices, will be pleased to know that an Android Klout application is now finally available to download directly from the Google Play Store.
The Klout app has been designed to provide users with social media analytics to rank its users according to online social influence via the “Klout Score.” Check out the video after the jump to learn more.
Understanding the Klout Score
Klout uses data from various social media platforms such as Twitter, Facebook, Google+, LinkedIn, Foursquare, Wikipedia, and Instagram to create Klout user profiles that are assigned a unique “Klout Score” that ranges from 1 to 100. This score is a reflection of a user’s social media influence, with higher scores indicating greater influence.
The Klout Score is calculated using a complex algorithm that takes into account various factors such as the number of followers, likes, shares, retweets, and comments a user receives. It also considers the influence of the people who interact with the user’s content. For example, if a user is frequently retweeted by someone with a high Klout Score, this will positively impact their own score.
Additional Features and Integration
Other well-known social sites such as YouTube, Flickr, Blogger, Tumblr, Last.fm, WordPress, and Bing can also be linked by users. However, as of March 2013, these platforms no longer contribute to the Klout Score. Despite this, linking these accounts can still provide users with a more comprehensive view of their social media presence and activity.
The Klout app also offers additional features such as content recommendations and scheduling. Users can receive suggestions for articles and topics that are likely to engage their audience, and they can schedule posts to be published at optimal times for maximum impact. This makes the Klout app not only a tool for measuring influence but also for enhancing it.
For more information on the new Klout Android app, jump over to the website for details.
Practical Applications of Klout
The Klout Score can be particularly useful for businesses and influencers who want to measure the effectiveness of their social media strategies. By understanding their Klout Score, users can identify which types of content resonate most with their audience and adjust their strategies accordingly.
For example, a business might notice that their Klout Score increases when they post more visual content, such as images and videos. They can then focus on creating more of this type of content to further boost their influence. Similarly, an influencer might find that their score improves when they engage more with their followers through comments and direct messages.
The Klout Android app is a valuable tool for anyone looking to measure and enhance their social media influence. By providing detailed analytics and actionable insights, it helps users understand their online presence and make informed decisions about their social media strategies. Whether you’re a business, an influencer, or just someone who wants to improve their social media game, the Klout app is definitely worth checking out.
Source: Android Central
Latest Geeky Gadgets Deals
Disclosure: Some of our articles include affiliate links. If you buy something through one of these links, Geeky Gadgets may earn an affiliate commission. Learn about our Disclosure Policy.
