Ninja Theory the games development team responsible for creating the awesome Hellblade: Senua’s Sacrifice game, a dark fantasy action-adventure game recently purchased by Microsoft. Has this week announced the Insight Project a new study on how game design, technology and neuroscience can come together to benefit those with mental illness. Watch the video below for an introduction into what you can expect from the collaboration with Paul Fletcher, a professor at the University of Cambridge.
“The Insight Project, an ambitious combination of technology, game design and clinical neuroscience brought together with the aim of generating strategies to alleviate mental distress. Developed by Ninja Theory in collaboration with Professor Paul Fletcher of University of Cambridge.”
“The Insight Project will take shape over several years but is being announced early to encourage an open and transparent approach to its development. It is an exploratory but experimentally guided project that aims to deliver a mainstream solution to help treat mental suffering and encourage mental well being.
We plan a programme of gaming, technological and scientific development that will lead to self-contained, individualised and absorbing game experiences within which people can become an expert at recognising, responding to and, ultimately, controlling their own fear, anxiety and other negative subjective experience. The work will be underpinned by rigorous scientific principles to ensure its effectiveness and validity and it will adhere to strict standards of ethics and data management.
This approach will be widely and conveniently applicable, flexible to the needs of the individual and, critically, enjoyable and absorbing in ways that will ensure enthusiastic engagement leading to marked and sustainable change.”