Earlier this month, BlueStacks announced the release of their new Android App Player, BlueStack for Mac, enabling Mac users to enjoy playing with the 750,000 Android apps now available in the Google Play Store on their Mac OS X operating system.
Following on from that, BlueStacks has now announced a partnership with Lenovo, enabling the hardware manufacturer the ability to pre-install BlueStacks on their systems, allowing their customers to benefit from the same Android applications within a Windows environment.
The deal with Lenovo has been slowly formulated over the last six months, BlueStacks explains, and is the latest in similar distribution agreements for BlueStacks sealed with the likes of Asus, MSI, and AMD.
BlueStacks’ Layercake Technology
The BlueStacks Android app player has been created to enable users to run graphics-intensive Android apps on desktop PCs via its patent-pending “Layercake” technology. This technology is particularly significant because it bridges the gap between mobile and desktop computing, allowing users to experience the best of both worlds. Layercake ensures that even the most demanding Android games and applications can run smoothly on a PC, providing a seamless user experience.
“LayerCake is a disruptive technology that enables PC manufacturers to bring the best of the Android ecosystem to their customers. We are excited to work with BlueStacks to make the emerging Android mobile apps market part of the broader computing arena,”
Impact on the Market
The partnership with Lenovo is expected to have a significant impact on the market. Lenovo, being one of the largest PC manufacturers in the world, has a vast customer base that will now have easy access to Android apps on their Windows PCs. This move is likely to increase the adoption of Android apps among desktop users, further blurring the lines between mobile and desktop platforms.
Moreover, this partnership is not an isolated event. BlueStacks has been actively forming similar distribution agreements with other major players in the industry, such as Asus, MSI, and AMD. These partnerships indicate a growing trend of integrating mobile app ecosystems into traditional computing environments, which could potentially reshape the future of software distribution and usage.
For more information, jump over to the BlueStacks website to download the software for free.
Source: Tech Crunch
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