Ford has announced the pricing on its refreshed 2020 Explorer SUV, and in all trim levels, pricing has increased. On all but the entry-level version, pricing is up thousands of dollars for the 2020 model. The 2020 Explorer entry-level car starts at $33,860, up only $400 compared to 2019.
Price Increases Across Trim Levels
If you go to the Explorer XLT, that ride starts at $37,750, $2,275 more than before. That XLT does get some new features for 2020 like power front seats, captain’s chairs in the second row, and four USB ports. These additions aim to enhance the comfort and convenience for both the driver and passengers, making long journeys more enjoyable. The Explorer Limited is a massive $5,365 more than the 2019 version at $49,225. This trim level includes a host of new features such as a premium audio system, advanced safety features, and a more luxurious interior. However, the significant price increase may make potential buyers think twice.
The high-end Platinum is $59,345 for an increase of $4,085 over the 2019 version. This top-tier model offers a range of high-end features including a panoramic sunroof, leather upholstery, and advanced driver-assistance systems. The Platinum trim is designed for those who want the ultimate in luxury and performance from their SUV. Despite the steep price, the added features and enhancements may justify the cost for some buyers.
New Features and Enhancements
The 2020 Explorer lineup comes with a variety of new features aimed at improving the driving experience. For instance, the new power front seats in the XLT trim provide better adjustability and comfort, making it easier for drivers to find their ideal seating position. The captain’s chairs in the second row offer a more spacious and comfortable seating arrangement for passengers, which is particularly beneficial for families.
The addition of four USB ports in the XLT trim ensures that all passengers can keep their devices charged during long trips. This is a significant upgrade, considering the increasing reliance on electronic devices for entertainment and navigation.
The Limited trim level’s premium audio system offers an immersive listening experience, making it perfect for music lovers. Advanced safety features such as adaptive cruise control, lane-keeping assist, and automatic emergency braking provide added peace of mind for drivers and their families.
The Platinum trim’s panoramic sunroof allows for a more open and airy feel inside the cabin, enhancing the overall driving experience. Leather upholstery adds a touch of luxury, while advanced driver-assistance systems such as a 360-degree camera and parking assist make maneuvering the SUV easier and safer.
Is the Price Increase Justified?
While the price increases for the 2020 Explorer may seem steep, the added features and enhancements could justify the cost for many buyers. The new power front seats, captain’s chairs, and additional USB ports in the XLT trim offer significant improvements in comfort and convenience. The Limited trim’s premium audio system and advanced safety features provide added value, while the Platinum trim’s luxurious interior and advanced driver-assistance systems make it a top choice for those seeking the best in performance and luxury.
However, potential buyers should carefully consider whether the added features and enhancements are worth the increased cost. For some, the entry-level model may offer the best balance of features and affordability, while others may find the additional features in the higher trims to be worth the extra expense.
The 2020 Ford Explorer offers a range of new features and enhancements across its trim levels, but these come with significant price increases. Buyers should weigh the benefits of the added features against the higher costs to determine which trim level best meets their needs and budget.
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