Yesterday we heard about the new Android smartphones from Archos, and now the company has announced that they will be launching in the UK with prices starting at £69.99.
The Archos 35 Carbon will retail for £69.99, the Archos 50 Platinum will retail for £179.99, and the Archos 53 Platinum will retail for £199.99. These devices will launch in the UK at the end of May.
Affordable and Feature-Rich Smartphones
Archos is positioning itself to cater to the growing demand for affordable, unlocked smartphones. As Loïc Poirier, CEO of ARCHOS, explains, “The smartphone market is shifting, as SIM-free sales versus subsidized sales are increasing, and ARCHOS is prepared to respond, as we can offer retail channels affordable, unlocked and feature-rich smartphones without the need to subsidize.” This strategy is particularly appealing to consumers who prefer the flexibility of SIM-free devices, which allow them to choose their own carriers and plans without being tied to long-term contracts.
The Archos 35 Carbon, priced at £69.99, is an entry-level smartphone that offers basic features suitable for first-time smartphone users or those looking for a secondary device. Despite its low price, it includes essential functionalities such as internet browsing, social media access, and basic photography.
The Rise of Phablets
Poirier also highlights the convergence of smartphones and tablets, leading to the emergence of “phablets” – devices that combine the features of both phones and tablets. “Furthermore, smartphones and tablets are interrelated markets that have quickly crossed over with the arrival of ‘phablets’ – half-phone, half-tablet devices. It only makes sense that this should be our next phase of products as this would be a natural fit for our brand and long-term growth,” he says.
The Archos 50 Platinum and Archos 53 Platinum are examples of this trend. The Archos 50 Platinum, retailing at £179.99, offers a larger screen and more advanced features compared to the 35 Carbon. It is designed for users who need more processing power and better multimedia capabilities. The Archos 53 Platinum, priced at £199.99, takes it a step further with an even larger display and enhanced specifications, making it ideal for users who consume a lot of media content or need a device for both work and play.
These new smartphones from Archos are not just about affordability; they also aim to provide a rich user experience. The Platinum series, for instance, boasts high-definition displays, powerful processors, and advanced camera systems, ensuring that users get the best value for their money.
In addition to their competitive pricing and robust features, Archos smartphones come with the latest Android operating system, providing access to a vast ecosystem of apps and services. This ensures that users can enjoy the latest innovations and updates in the Android world.
You can find out more details about these new Archos Android smartphones over at their website.
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