Currently, Android is the fastest-growing smartphone operating system according to research at AdMob. According to AdMob, smartphone devices accounted for 48% of AdMob’s worldwide traffic, up from 35% a year ago. This significant rise has been fueled by heavy application usage on both iPhone and Android phones.
Unfortunately, where there are winners, there have to be losers. Symbian, which accounted for 43% of AdMob’s smartphone requests in February 2009, has seen a dramatic decline, reaching a low of only 18% last month.
The Rise of Android Devices
Other statistics from February 2010 show that the top five Android devices worldwide by traffic are the Motorola Droid, HTC Dream, HTC Hero, HTC Magic, and the Motorola CLIQ. Interestingly, the Google Nexus, despite its high profile, only generated 1% of the total Android traffic. This indicates that while the Nexus may be popular among tech enthusiasts, it hasn’t yet achieved widespread adoption compared to other Android devices.
The Motorola Droid, in particular, has been a standout performer, capturing a significant share of the market. Its success can be attributed to its robust hardware, user-friendly interface, and the backing of a strong marketing campaign. Similarly, HTC’s range of Android devices, including the Dream, Hero, and Magic, have also contributed to the platform’s growth. These devices are known for their innovative features and reliable performance, making them popular choices among consumers.
Comparing Android and iPhone
The competition between Android and iPhone has been a driving force in the smartphone market. Both platforms have their unique strengths and cater to different segments of users. Android’s open-source nature allows for a high degree of customization, which appeals to tech-savvy users who enjoy tweaking their devices. On the other hand, iPhone’s seamless integration with other Apple products and its user-friendly interface make it a favorite among those who prefer a more straightforward, cohesive experience.
Moreover, the app ecosystems of both platforms play a crucial role in their popularity. The Google Play Store offers a vast array of applications, many of which are free, providing users with a wide range of choices. In contrast, the Apple App Store is known for its stringent quality control, ensuring that users have access to high-quality, secure applications.
Despite these differences, both platforms have seen heavy application usage, contributing to their respective growth. The rise of mobile applications has transformed smartphones from mere communication devices to essential tools for everyday life, encompassing everything from social networking and entertainment to productivity and health monitoring.
Check out more details at the AdMob website. Have a look at our article on Android vs iPhone to see which smartphone and mobile platform is best for you.
Via Tech Crunch
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