Amazon’s first tablet will go on sale next month, and recent reports have suggested that Amazon has been selling around 50,000 of the tablet per day to pre-order customers. This impressive pre-order rate could mean that Amazon would end up selling around 5 million Kindle Fire tablets by the end of the year.
We recently heard from Google’s Andy Rubin that there were around 6 million Android tablets out there. This figure includes all manufacturers, with tablets running both Android Honeycomb and also Android Gingerbread.
If Amazon were able to sell the predicted 5 million Kindle Fire tablets by the end of the year, this would make the Kindle Fire the most popular Android tablet this year and also the most popular Android tablet to be released so far.
Amazon’s Competitive Edge
The Kindle Fire’s success can be attributed to several factors. One of the most significant is its price point. At $199, the Kindle Fire is considerably cheaper than many of its competitors, such as the iPad, which starts at $499. This lower price makes it accessible to a broader audience, including those who may not have considered purchasing a tablet before.
Another factor is Amazon’s extensive ecosystem. The Kindle Fire is not just a tablet; it is a gateway to Amazon’s vast array of services, including Prime Video, Kindle eBooks, Amazon Music, and the Amazon Appstore. This integration makes the Kindle Fire an attractive option for existing Amazon customers who want a seamless experience across their devices.
Market Impact and Future Prospects
The potential sale of 5 million Kindle Fire tablets by the end of the year would have a significant impact on the tablet market. It would not only establish Amazon as a major player in the Android tablet space but also put pressure on other manufacturers to lower their prices or offer more features to stay competitive.
Moreover, the Kindle Fire’s success could spur further innovation in the tablet market. Competitors may be forced to rethink their strategies, leading to better products and more choices for consumers. For instance, we might see more affordable tablets with high-end features or improved integration with other services.
The Kindle Fire’s success could also influence the development of future Amazon devices. If the tablet performs well, Amazon may invest more in its hardware division, leading to the release of new and improved versions of the Kindle Fire or entirely new types of devices.
It will be interesting to see how many Kindle Fire tablets Amazon sells before the end of the year. With the $199 price tag, we suspect it will end up being very popular. However, the true test will be whether the Kindle Fire can maintain its momentum in the long term. Will it continue to attract new customers, or will its popularity wane once the initial excitement dies down?
The Kindle Fire’s upcoming release and its impressive pre-order numbers suggest that Amazon is poised to make a significant impact on the tablet market. With its competitive pricing, extensive ecosystem, and potential to drive innovation, the Kindle Fire could very well become the most popular Android tablet of the year and beyond.
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